Flailing Fast
A Startup Story
“Common wisdom dictates that modern startups should fail fast and cheap. Until recently, common wisdom extolled the virtues of asbestos and eugenics. I’m uncommonly skeptical of common wisdom.” — An exceptional smart ass
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Table of Contents
Preface
Dedication
Cracking the Case Writer
Meeting the Broken Businessman
DCSTAF (Destroying Common Sense Through Acronyms and Frameworks)
The Asocial Network(ing Event)
A Serendipitously Stinky Scenario
Farting in the Elevator Pitch
Negotiating with Terrorists (Lawyers, Venture Capitalists)
Growth and Bureaucracy: Destroying Fun, Creating Value
A Silent but Deadly Market Shift
Time to Flail Fast!
Series F(*#$ Off)
Truly Failing Fast
Reassembling the Case Writer
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Originally published: February 2012. Revised: February 2014.
Copyleft MMIV Josh Cincinnati